Chinese Wok was opening a new outlet and needed an opening day that looked bold and festive from the street.
The brief
Chinese Wok was opening a new outlet and needed an opening day that looked bold and festive from the street.
The outlet had to match the brand's red and black colours and stand out in a busy market, so that people walking past would notice it and come in.
Our solution
We dressed the front of the outlet in the brand's colours. A large balloon arch in red and black ran across the facade, with a red drape and hanging lanterns for a festive Chinese look.
We laid a red carpet at the entrance for the opening, and fitted the outlet signage and branding at the front so the name was clear from a distance.
Red and black balloon arch across the facade
Red drape and hanging lanterns
Red carpet at the entrance
Outlet signage and branding at the front
The result
The outlet opened with a bold, festive front that matched the Chinese Wok brand and drew attention from the street on launch day.
